Privacy Policy

Last updated: 25 May 2025

At Breakaway Tackle, we are committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit or shop on our website, www.breakaway-tackle.co.uk, in compliance with the UK General Data Protection Regulation (UK GDPR), Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

1. Who We Are

Breakaway Tackle
Unit 65, Claydon Business Park
Claydon, Ipswich, Suffolk
IP6 0NL
United Kingdom
Email:norman@breakaway-tackle.co.uk
Tel: +44 (0)1473 832822

2. What Data We Collect

Identity & Contact Information – name, email address, phone number, billing/shipping address
Account Details – login credentials, order history, preferences
Transaction Data – payment information (via secure third-party processors), order details
Technical Data – IP address, browser type, device information
Usage Data – how you use the website and services
Marketing Preferences – your consents and preferences

3. How We Collect Data

We collect data through:

Direct interactions (e.g. account creation, checkout, contact forms)
Automated tracking technologies (cookies)
Trusted third parties (e.g. payment and delivery services)

4. Why We Use Your Data

Purpose	Legal Basis
To process orders and deliver products	Contractual necessity
To manage your account and preferences	Contractual necessity
To respond to enquiries and support requests	Legitimate interest
To improve our website and services	Legitimate interest
To send marketing emails (with your consent)	Consent
To comply with legal obligations	Legal obligation

5. Cookies and Tracking Technologies

We use cookies to improve your browsing experience and monitor site performance. Essential cookies support site functionality; performance cookies help us understand visitor behaviour anonymously.

Cookie	Type	Purpose
_utma, _utmb, _utmc, _utmz	Performance	Google Analytics – site usage tracking
language, currency	Strictly Necessary	Saves your preferences for language and currency
PHPSESSID	Strictly Necessary	Maintains your browsing session during navigation

You can manage your cookie settings in your browser. Disabling cookies may affect the functionality of the site.

More info: Opt out of Google Analytics.

6. How We Protect Your Data

SSL encryption for secure connections
Firewalled and monitored server infrastructure
Access controls and internal policies

7. Who We Share Your Data With

We only share your data with trusted third parties for necessary processing:

Payment processors (e.g. PayPal, SagePay)
Delivery services (e.g. Royal Mail, DPD)
Email platforms (if you opt-in to marketing)
IT providers (hosting, security, analytics)

All partners are required to process your data securely under UK law.

8. Data Retention

Customer orders and accounts: up to 7 years
Enquiries and messages: up to 12 months
Cookies: duration depends on browser settings and cookie type

9. Your Rights

You have rights under UK GDPR, including:

Access to your data
Correction of inaccurate data
Deletion or restriction of your data
Objection to processing
Withdraw consent for marketing at any time

To exercise your rights, contact us at norman@breakaway-tackle.co.uk. If you’re not satisfied, you can lodge a complaint with the Information Commissioner’s Office: https://ico.org.uk

10. Changes to This Policy

We may update this policy from time to time. Any changes will be posted here and, where appropriate, communicated via email. Continued use of our site confirms your acceptance of the updated terms.